Marketing for eCommerce isn’t restricted to social media or PPC only. It will help if we go with SEO and SEM strategies both.
About 70 to 80 percent of users ignore sponsored ads on Google. So, if you can rank high using SEO strategies, there are more chances to get users attracted to your products.
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The e-commerce industry offers an incredible opportunity for profit. Driven by internet infrastructure, smartphone technology, and the still-ongoing mass migration from traditional retail, it becomes more valuable with each passing year: global revenue is expected to surpass $4 billion in 2020. It’s no surprise that opening an e-commerce store has become the go-to move of the aspiring entrepreneur. Get the right angle, and it can prove a huge moneyspinner.
At the same time, it presents a significant level of risk for those who join it, and the primary reason for this is security.
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